News Release

Traders Hotel, Qaryat Al Beri, Abu Dhabi Deploys Aruba’s Wireless Technology to Provide Guests High Performance Wi-Fi and Introduce Innovative E-Services


DUBAI, UAE – 22nd November, 2017 – Traders Hotel, Qaryat Al Beri, Abu Dhabi part of the Shangri-la Group, has deployed powerful new 802.11ac Wave 2 Wi-Fi technology from Aruba, a Hewlett Packard Enterprise company, in order to establish a high-density, Gigabit hotel-wide wireless network. The implementation has resulted in 40% increase in Wi-Fi coverage across entire hotel premises, a significant reduction in help desk calls pertaining to Wi-Fi connectivity issues and supports the introduction of new guest e-services including tablet check-in, iPad menus and payment gateway.

At the time of vendor selection, Aruba was a clear favourite. Jun Vales, IT Manager, Shangri-La Hotel and Traders Hotel, Qaryat Al Beri, Abu Dhabi comments, “We already had a fantastic experience with Aruba, having deployed their solutions at the Shangri-La Hotel in Dubai, and were aware of the numerous high-profile hospitality and retail chains in their customer base. Best of all, despite the strengths of their brand and technology, their team made every effort to provide us with the support we required. What truly set Aruba apart was that it is part of the Hewlett Packard Enterprise (HPE) brand – a global powerhouse. Selecting Aruba would simplify our IT roadmap since we already had HPE core switches.”

Traders Hotel’s IT team decided to utilize Aruba’s latest Wave 2 APs in its 302 guest rooms and also installed a number of APs in the corridors, guest public areas and outdoor sections of the hotel, ensuring 100% Wi-Fi coverage of the guest areas –  representing an impressive 40% improvement.

“We are the first hotel in the UAE to utilize this cutting-edge solution and believe the investment will ensure that we have no need to upgrade for at least the next three years,” said Vales.

With the new Wi-Fi infrastructure in place, guests now enjoy seamless roaming due to Aruba’s ClientMatch technology and dedicated speeds of up to 16Mbps per device across the entire property.

Upgrading to Wave 2 802.11ac technology allows the Wi-Fi system to support the latest smartphone, tablet and laptop devices. “Guests often faced challenges when trying to connect newer devices to our old Wi-Fi which was a pain point. But with Aruba, this issue has been entirely mitigated,” stated Vales.

Ease of connectivity and the significant improvements in coverage and performance have resulted in a noteworthy drop in helpdesk calls pertaining to issues with internet connectivity.

Aruba’s wireless infrastructure serves as a platform that has enabled the Traders Hotel’s to implement many cutting-edge services. Among these are paperless guest services which streamline the check-in and check-out process and iPad based menus in the restaurants. The Hotel has replaced its GPRS-based payment terminals with secure Wi-Fi Point of Sales (POS) systems, and now provides staff with a ‘walkie talkie’ app for convenient and cost-free communications within the Hotel premises.

“We are very happy with Aruba’s technology as well as with the service and support we received. We treat Aruba like an extension of our family and know that they will always step up and deliver whenever required. With Aruba, we have the performance, coverage, scalability, and security needed to exceed guests’ expectations and introduce innovative solutions and services. In an industry that is defined by its ability to deliver truly memorable experiences, this is an essential competitive differentiator. We are now keen to expand the relationship by implementing Aruba solutions in two more sister properties and exploring new technologies like Aruba Beacons that will provide a competitive advantage in future,” concluded Vales.

For more details on the implementation, please read the case study.


About Aruba, a Hewlett Packard Enterprise company
Aruba, a Hewlett Packard Enterprise company, is a leading provider of next-generation networking solutions for enterprises of all sizes worldwide. The company delivers IT solutions that empower organizations to serve the latest generation of mobile-savvy users who rely on cloud-based business apps for every aspect of their work and personal lives.

To learn more, visit Aruba at http://www.arubanetworks.com. For real-time news updates follow Aruba on Twitter and Facebook, and for the latest technical discussions on mobility and Aruba products visit Airheads Social at http://community.arubanetworks.com.

©2017 Aruba, a Hewlett Packard Enterprise company, Aruba’s trademarks include Aruba Networks®, Aruba The Mobile Edge Company® (stylized), Aruba Mobility-Defined Networks™, Aruba Mobility Management System®, People Move Networks Must Follow®, Mobile Edge Architecture®, RFProtect®, Green Island®, ETips®, ClientMatch®, Virtual Intranet AccessTM, ClearPass Access Management SystemsTM, Aruba InstantTM, ArubaOSTM, xSecTM, ServiceEdgeTM, Aruba ClearPass Access Management SystemTM, AirmeshTM, AirWaveTM, Aruba CentralTM, and ARUBA@WORKTM. All rights reserved. All other trademarks are the property of their respective owners.