To the Cloud… and Beyond

Companies continue to seek more impactful digital experiences with employees, customers and partners, putting a sharp focus on technology investments. According to IDC, 89% of companies now have Digital Transformation as a board objective, yet 79% of their implementations in Western Europe have stalled.
Now more than ever, IT teams must showcase their ability to link technology to the business. To create the experiences that customers, partners and employees want, a highly flexible structure is required, which has led many to deploy a cloud-based structure. But that is just the start of the story.

Flexible networks must be able to accommodate an ecosystem of vendors, and follow ever-changing threat profiles of people, places and things. Most networks, cloud-based or otherwise, have not been designed with this level of flexibility in mind, putting a huge strain on the network architecture that will only continue as IoT devices are continuously added. Having adaptive models of deploying technology at the edge of the network, will become the new norm as businesses seek to join “The Experience Economy”.

During Atmosphere EMEA 2019 we will explore the role that Artificial Intelligence and Automation can play in optimizing the IT infrastructure, and show how new experiences can be delivered using both on- and off-premise solutions. To create a more experience led business, we must think beyond the cloud, to the unique technology mix that customers in our specific business cases require.

In addition, we will continue to provide technical deep dives into Aruba’s network and security portfolio, providing plenty of opportunities to network with your peers, spend time with Aruba product experts in the Innovation Zone, and visit the new Orange Labs experience.

This year’s agenda will cover:

  • The Experience Economy and what this means to IT teams.
  • Bytes and Bits in the deep dive technical sessions.
  • Driving operational efficiencies across the network with Automation, Assurance and Cloud management.
  • Industry use cases on improving experiences from hotels to hospitals, employees to fans and may other use cases.
  • Securing the experience from the edge to the cloud, and beyond.

Highlights from ATM’18 EMEA

Atmosphere Sessions


Designed by engineers for engineers, Airheads lay out the technical vision of cloud networking and "smart spaces", plus today’s innovations in the Intelligent Edge.

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Join the Partner Ready for Networking community for exclusive sessions at Atmosphere EMEA’19. As more companies consider XaaS what will be the opportunities / challenges faced by the IT channel and, how can Aruba help provide Partners with differentiated solutions.

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Technical Training

Complement your attendance with technical training in one of 5 areas. These in-depth sessions span 2 days and contain a mix of labs and lectures. Space is limited and attendees must register early to secure their spot in these sessions.

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11–14 June 2019
Šibenik, Croatia