
Define your Edge
Our mission is to deliver innovative solutions that harness data at the Edge — driving new business outcomes and dynamic customer experiences.
Aruba Values

Customer first, customer last
We don’t develop technology for technology’s sake—everything we do starts and ends with our customers.

Unconventional and innovative
We have never been a traditional networking company; since the beginning we had to change the rules to survive. This is reflected in everything we do.

Biggest, small company
Over the years, we’ve maintained our core value of being the biggest, small company—treating our customers and employees like family while remaining nimble and ahead of market shifts.
Why Aruba?

Recognized industry leadership
Aruba has repeatedly been recognized by third party analysts as a leader in Wi-Fi 6, switching, SD-Branch, and a visionary in Data Center networking. The world’s largest companies rely on us to provide a secure, AI-powered edge services platform that spans across campus, branch, data center, and remote working environments.

Forward-thinking innovation
Aruba has been at the forefront of innovation since its start, and has continued to make significant investments to deliver Aruba ESP (Edge Services Platform), the first platform that goes well beyond conventional network management to provide AI-powered operations, provisioning, orchestration, security, and location services from the cloud.

AI expertise
Combining over 18 years of proven wired and wireless network expertise with modeling telemetry data from over one million wired, wireless and SD-WAN devices, Aruba AI can identify anomalies and provide prescriptive recommendations that network administrators can trust. No other networking vendor has this level of AI expertise.

Flexible financing and consumption
Aruba as-a-service provides options for financial and consumption flexibility across hardware, software, and management operations. Flexible financing options include leasing, deferred payment, and buy-back programs for unlocking sunk costs. Consumption options include SaaS and NaaS solutions offered in simple pay-as-you-go subscriptions.
Aruba at-a-glance
Get to know Aruba, a Hewlett Packard Enterprise company.
See what the analysts are saying about Aruba
Gartner MQ
Recognized as a leader in the 2020 Gartner Magic Quadrant for the Wired and Wireless LAN Access Infrastructure —15 years in a row.
Gartner Critical Capabilities
Scored #1 in 6 of 6 use cases in the 2020 Gartner Critical Capabilities for Wired and Wireless LAN Access Infrastructure Report.
Silver Peak goes 3 for 3!
Silver Peak, now part of Aruba, named a leader for a 3rd consecutive year in Gartner’s 2020 Magic Quadrant for WAN Edge Infrastructure.

Experience the Edge
See what our customers are saying
The Walt Disney Company
In the happiest places on earth, technology plays an essential role — it supports the experience. And the more invisible it is, the more immersive the experience becomes.
Dropbox
“Central visibility and management are key. We can now see the overall health of the network in one place.”
Andrew Bleil, Corporate Network Team, Dropbox
KEMET
"With Aruba and Aruba Central, our infrastructure can scale smoothly and seamlessly worldwide. Overall, we’re only scratching the surface and look forward to taking our networking platform to the next level."
George Hurtado, Director of Global IT Infrastructure, KEMET Electronics Corporation
Wi-Fi Bus
Innovative multi-agency Wi-Fi Bus proof of concept delivers connectivity to underserved communities using Aruba SD-Branch Gateways, Wi-Fi, and Central.
Vestavia Hills City Schools
"With teaching and learning changing every day, our secure, self-healing Aruba wired and wireless networking infrastructure ensures we can provide our students with the best digital environment, no matter what comes next."
Keith Price, Director of Technology, Vestavia Hills City Schools
The Pentagon
The Pentagon Modernizes Wired and Wireless Connectivity, Across All Classification Levels, with Aruba Infrastructure.
Black Fire Innovation
Aruba solutions to advance the future of hospitality in Black Fire Innovation incubator space.
Baystate Health
Baystate Health uses technology to drive healthcare innovations.
Verisk
Leading global data analytics company transforms infrastructure and experiences across 30 countries with Aruba SD-Branch and Aruba Central.
More about Aruba
Leadership
A unique combination of talents and a bold vision for the future.
Careers
We like to call Aruba the smallest, big company. That means you have big time opportunities, but we feel like a family.
News Releases
Read the latest in Aruba news so you can stay on top of networking innovations.
News Coverage
Find all the latest news, articles, and more coverage about Aruba.